
How it all started
Lanera was founded with a simple yet powerful goal: to create high-quality makeup that enhances the natural beauty of women over 40. Frustrated by mainstream products that settled into fine lines, faded too quickly, or felt heavy, we set out to develop formulas that truly work for mature skin.

Our Mission
Our mission is to empower women with confidence by providing high quality, luxurious, long-lasting makeup that delivers flawless results without compromise. Every Lanera product is carefully crafted to be skin-friendly, easy to use, and designed to help you look and feel your best—at any age.